Ingredients

Our Formulation Philosophy

What's Really Inside

No jargon, no hidden formulas — just plain-language honesty about what goes into every RBF product and why.

Ecocert Organic DHA

The active ingredient that develops your tan's colour — certified organic and chosen for how naturally it develops on skin, without the orange cast common in cheaper formulas.

Hydration Actives

Ingredients like aloe vera and glycerin work alongside the tan to keep skin genuinely hydrated while it develops — not just tanned, but cared for.

Skin-Conditioning Ingredients

Selected specifically to support skin barrier health, so your tan develops evenly and your skin doesn't feel stripped or dry afterward.

Free From, By Design

Alcohol-Free

Paraben-Free

Cruelty Free

Vegan Friendly

Ingredient Honesty, Side By Side

Feature Typical Fake Tan RBF Cosmetics
Alcohol-free
Paraben-free
Organic DHA
Vegan formula
Cruelty-free

I spent years researching ingredients and testing formulations until I created a range I genuinely believed in — not just for how it looks, but for how it treats your skin.

— Janice Devlin, Founder

Frequently Asked Questions

DHA (dihydroxyacetone) is the active ingredient in all self-tanning products that reacts with the outermost layer of skin to create colour. It's the industry-standard, dermatologically approved way to tan without sun exposure.

Both are common irritants for sensitive and reactive skin. Removing them was a deliberate formulation choice from day one, not a later reformulation.

Yes — every product in our range is 100% vegan and cruelty-free.